Cause-related Marketing (CRM) is a mutually beneficial collaboration between a corporation and a non-profit organisation, designed to promote the former’s sales and the latter`s cause – so they’re incredibly important to The Fire Fighters Charity as a whole.

First and foremost, these are commercial opportunities that the Charity and your organisation can embark on, together.

According to research by Forresters, when asked to choose between two companies that offered products and services for the same price, 82% said their decision would be affected by whether a company engaged with charities.

These tailor-made partnerships can work incredibly well for both parties, so if of interest please get in touch with our corporate team.

You can browse some of our current corporate supporters here:

Our supporters

To find out more, email

We always reserve the right to select organisations we work with.

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