Strategic Plan

2020-2025

Our vision for tomorrow

We will be known as the UK fire service community’s go to provider of mental, physical and social health support. Recognised for our caring, professional and proactive approaches, we will deliver proven interventions through innovative means. Blending face-to-face expertise with digital services, we will help the entire community to live healthier, deliver personalised support to thousands and reach every corner of the UK.

The plan explained

The next five years

At the heart of this plan is a desire to expand the reach of the Charity and to show our beneficiaries that the support we offer expands beyond our three centres and into local communities and homes. We believe The Fire Fighters Charity should be a charity for every member of the fire services community, regardless of where you live or the circumstances in which you find yourself.

The support we offer should be accessible to you all, so this plan sets out how we will remove barriers that may previously have held you back from reaching out to us for support, in order to provide services that you and every member of our community can easily access.

Through investment in innovative new digital technologies; the development of community-based initiatives; the dissemination of health and wellbeing content and resources; close partnership working with fire and rescue services and organisations which complement our work; and major campaigns to raise awareness of who we are, what we do and how we can help, we are confident that we can transform our Charity into the nationwide provider of health and wellbeing support to the fire services community.

In other words, by 2025, we will be the first organisation that you, your fire and rescue service and everyone else across the fire service community will think of and turn to when you need health and wellbeing support.

Four core areas

To achieve these ambitions, we will divide the challenging work ahead of us into four areas:
• Inform and Prevent: learning for wellbeing
• Respond and Recover: right support, right results
• Engage and Grow: building support through engagement
• Enhance, Enable and Empower: united and powered by our people

We will update you regularly on progress across each of these areas over the months and years ahead and publicise all the many ways you can get involved and support us along the way.

But in the meantime, let us explain further what each area entails.

What will success look like?

How will we know if we have achieved all of our objectives set out in the four core areas of our Strategic Plan? You can find out more of what we will have done by the end of this five-year plan by clicking below.

By the end of this plan, we will have...

Download our Strategic Plan PDF

Want to find out more?

If you have any questions about our new Strategic Plan or the four portfolios of work, here’s what to do.